Niusule actively participates in the development process of its products and also maintains a strong focus on biotechnology R&D with a strong commitment to becoming a leading player in China's rapidly growing health food and bioengineering industry. Niusule collaborates with the R&D team at Zhejiang University to tailor product formulas to meet the taste and nutritional requirements of the Chinese market. The Company is largely driven towards bringing to market products which provide complete nutrition for children and adults and are appealing to the consumers. Niusule's innovative approach is a major reason for the growing popularity of its products.